The playbook
Copy the
business.
Six chapters. Each one is a working recipe with the actual numbers, dashboards and tools used to ship 116 sites. If you read all six and still can't open this business yourself tomorrow, the chapter is wrong. Tell me which one.
Built on
Six chapters · open in any order
- 01open →
Find the market
Find a search query nobody owns. Buy that exact domain.
Outcome · A list of cities × verticals where the door is unclaimed.
- 02open →
Build the site
One template. 400+ pages per site. AI writes, agents deploy.
Outcome · A site live on Vercel with sitemap submitted to Google in 24h.
- 03open →
Wire the phone
AI picks up in 0 seconds, qualifies, dispatches to a real provider.
Outcome · Every page has a number. Every number routes to an AI agent.
- 04open →
Find the providers
Scrape Google Maps. Outreach by hand on WhatsApp.
Outcome · A live roster of local providers ready to receive leads.
- 05open →
Get paid
10–20% commission per closed lead. Cash, by hand, then Stripe.
Outcome · First €600 from Rhone Dental, Geneva. $400/mo passive in Bali.
- 06open →
The 10-year moat
Lead gen. Brand. Own the business. Each stage harder to copy.
Outcome · A real local business empire nobody can lift-and-shift.
Want a story instead
Pick a voice. Same business, three frames.